How To Start Up by FF&M
How To Start Up: hear what to do now, next or never when starting & scaling a business.
Subscribe to hear more great advice from successful entrepreneurs & receive invitations to our podcast events.
Hosted by Juliet Fallowfield, founder of B Corp Certified PR, communications & podcast production consultancy Fallow, Field & Mason, How To Start Up hopes to bring you confidence, encouragement & reassurance when building your business.
We cover everything from founder health, to how to write a pitch deck… to what to consider when recruiting & how to manage the rollercoaster.
For exclusive listener events:
Email me via hello@fallowfieldmason.com
Follow us on Instagram @fallowfieldmason
Guest submissions are welcome via www.fallowfieldmason.com
Episodes
135 episodes
Rachel Harris | Accountant She: How to tackle your business finances
Welcome to How to Start Up, the podcast that dives into the stories of startups, told directly by the founders. I’m Juliet Fallowfield, founder of Fallow Field & Mason, where we empower you to take charge of your storytelling via b...
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Season 12
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Episode 14
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40:44
Chloë Luxton | Bramley: How to start sustainably
Welcome to How to Start Up, the podcast that goes beyond the headlines to uncover how startups really begin, straight from the founders who lived it. I’m Juliet Fallowfield, founder of FF&M, where we empower you to take charge of y...
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Season 12
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Episode 13
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31:55
Caragh Keen | Super Keen: How to solve your own problem
In today’s episode, we hear from Caragh Keane, founder of SUPERKEEN. A shock lupus diagnosis in 2021 turned her world upside down and sparked a ra...
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Season 12
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Episode 12
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27:28
Lauren Currie | UPFRONT: How to build resilience in sales
Starting a business is tough & making sales in a challenging economic climate is even harder. So, resilience is key to keeping on track. But how can we manage rejection alongside the expected setbacks? To find out, I spoke with ...
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Season 12
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Episode 11
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37:36
Jamila Brown | How to start over, speak up & lead with impact
Welcome to How To Start Up — the podcast that dives into the real stories behind the startups, side hustles & self-made successes. Jamila Brown is an American-German powerhouse who moved to London at 21 and after being ...
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Season 12
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Episode 10
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32:47
Emma & Kenny I Hip Pop: How to disrupt the soft drinks sector
In today’s episode, I’m joined by Emma and Kenny, the co-founders of
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Season 12
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Episode 9
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38:15
Lucie Macleod | How to sell through viral social media: The Hair Syrup story
Welcome to How To Start Up, the podcast for anyone looking to start & scale their own business. I'm Juliet Fallowfield & today we’re discussing viral marketing with Lucie Macleod, founder of the TikTok sensation, Hair Syrup.
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Season 12
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Episode 8
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41:19
David Abrahamovitch | Grind: How to build a DTC brand
Building a direct-to-consumer (DTC) brand offers an incredible opportunity to connect with customers and foster long-term brand loyalty. But while the rewards can be significant, so too are the challenges and barriers to entry. That’s why I wan...
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Season 12
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Episode 7
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37:30
Laura Harnett | Seep: How to make sales sustainably
PWC reports that over ...
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Season 12
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Episode 6
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33:21
Guy Blaskey I How to scale smart, lessons from a £30M exit
Starting a business is a huge effort, but scaling it to new heights takes a great deal of skill. So, I wanted to hear from a serial founder who has not only grown and scaled a multi-million-pound business, but also decided to start from scratch...
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Season 12
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Episode 5
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47:21
Kinga Wilewska | MUJO: How to bring a product to market
When it comes to bringing a product to market, there are lots of aspects to consider before it reaches the shelves. To learn more, I wanted to hear from someone who has successfully launched products to market.
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Season 12
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Episode 4
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34:38
Lucy Goff | LYMA: How to find clients & generate loyalty
As any founder needs to conquer their fear of sales I wanted to interview a founder who rapidly grew a new sector. After overcoming chronic illness, Founder of LYMA,
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Season 12
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Episode 3
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31:35
Thea Green MBE, Nails.INC: How to generate sales overseas
How to generate sales overseas?With only 11.9% of U...
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Season 12
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Episode 2
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34:51
Bonus ep: How to be more productive in 2025
Thank you for joining us for How To Start Up’s first panel event & first live recording of the podcast! My name is Juliet, the host of How To Start Up & just wanted to thank you for listening & joining today too.&...
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Season 11
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Episode 12
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56:19
Molly Goddard & Joel Jeffery | Co-Founders of Desmond & Dempsey: How to sell luxury goods
Selling any product is a skill but selling a product with a luxury price tag is a nuanced skill. As this season is focused on sales I wanted to interview people with experience in differentiating their product in a crowded market & find out...
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Season 12
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Episode 1
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37:37
George Veness | Founder & CEO of JAB Boxing Club: How to improve productivity through fitness
PureGym reports that 66% of Britons don’t believe they look after their health as much as they should. Since good health is key to being productive, I w...
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Season 11
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Episode 11
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34:24
Invitation episode for listeners: join our panel event January 27th!
Join Emily Austen, EMERGE & SMARTER, Anant Sharma: Matter Of Form & Eva Alexandridis, 111SKIN to learn their best productivity tips to help you achieve your 2025 goals. On 27th January at 12.30pm GMT,
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Season 12
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Episode 10
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0:54
Eva Alexandridis | 111SKIN: How to balance productive work & family time
We know it’s important to rest, relax & recharge to ensure we’re as productive as possible, but how many founders actually prioritise this & how do we really achieve this?
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Season 11
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Episode 10
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42:04
How to avoid digital overwhelm with Dr Kristy Goodwin, Neuro-Performance Scientist & Author
70% of us use phones for our work, yet we all know how much they distract us. As productivity is crucial for an...
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Season 11
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Episode 9
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47:48
How to stay focused at work with Phil Nayna, Life & Performance Coach & Founder of Absolute Mind + Body
Amid a proliferation of workplace tech platforms, Unily reports 77% of UK employees consider notifications from digital tools distracting. Despite being valuable in many areas, c...
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Season 11
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Episode 8
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43:06
How to manage productivity & people with Anant Sharma, Founder & CEO of Matter Of Form
The UK’s Chartered Management Institute has previously found that 41% of managers believe having direct ...
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Season 11
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Episode 7
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33:52
How to be more productive & less stressed with Emily Austen, Founder & CEO of EMERGE
The British Association for Counselling and Psychotherapy found that 96% of UK entrepreneurs adm...
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Season 11
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Episode 6
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43:06
How to productively build and be purposeful with Asad Hamir Co-Founder of Klyk & Co-Founder of Ocushield
It’s challenging enough to be productive while building one company. However, productively building multiple ventures at once requires incredible focus & purpose. So, I wanted to hear from someone who has achieved this alongside several inv...
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Season 11
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Episode 5
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33:52