How To Start Up by FF&M
How To Start Up is helping founders decide what to do now, next, or never when starting & scaling a business. I'm your host Juliet Fallowfield, founder of the podcast production & PR consultancy Fallow, Field & Mason & my aim is that each episode focuses on solving one clear, specific problem faced by all startup founders & small business owners. And if you can’t find your answer, DM us!
Episodes cover practical topics including starting a business, scaling a startup, founder mental health & wellbeing, writing a pitch deck, raising investment, hiring & managing teams, PR & marketing, customer acquisition, & navigating the realities of entrepreneurship.
How To Start Up is designed to provide practical startup advice, real-world insights, & reassurance from experienced entrepreneurs, operators, & experts, so founders can make better decisions with confidence.
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Guest submissions are welcomed via www.fallowfieldmason.com
Episodes
166 episodes
How to grow a brand with intent, Izipizi: Charles Brun
Charles Brun, co-founder of IZIPIZI, talks about how to start a brand from a simple idea and grow it into a global consumer business without losing sight of the initial values.This episode is about spotting overlooked opportunities, buil...
How to: build a truly consumer-led business, Nick Croft-Simon, White Rabbit
Nick Croft-Simon, is the co-founder & CEO of White Rabbit, the UK’s largest gluten free pizza brand & the No.1 contributor to growth in the category. But this is a conversation about more than pizza. It’s about how to...
How to scale early by saying no: Dan Cray, PHIZZ
In this episode Dan Cray, founder & CEO of PHIZZ, talks about how to scale without losing your North Star, stay focussed and go global.After raising capital, PHIZZ had the opportunity to go broad early. New markets, new use cases and...
How to make podcasting work for your business with Samantha Cusick
Samantha Cusick is one of the most recognisable voices in hair & uses podcasting to deepen brand trust, create community, as well as accidentally open doors commercially & position herself as an authority in a crowded market.In t...
How to start, scale & stay married Marie du Petit Thouars & Matt Berkson, Maison Louis Marie
In today’s episode of How To Start Up, I’m joined by Marie du Petit Thouars and Matthew Berkson - the founders and partners behind Maison Louis Marie, the clean luxury fragrance house that blends centuries-old botanical heritage with m...
How to use social media to grow your business, Sophie Paterson Interiors
Today on How To Start Up, I’m joined by Sophie Paterson, founder of the internationally recognised design studio Sophie Paterson Interiors. Since launching her studio in 2008, Sophie has completed over 80 luxury projects worldwide but it’...
How to start a business & stay healthy, Rhian Stephenson, Artah
Rhian Stephenson is a nutritionist, naturopath and founder of ARTAH, the practitioner-led supplement brand built around a core belief: performance starts with your health.In this episode, Rhian shares the realities of building a company ...
How To Start With No Experience, Andy Varley, Insanity Group
Andy Varley started Insanity at just 17 years old & has since grown it into a multifaceted business spanning artist management, brand partnerships, music publishing and content production.Stay tuned to hear Andy’s journey from teenag...
12 How to be more productive & less stressed, Emily Austen
The British Association for Counselling and Psychotherapy found that 96% of UK entrepreneurs adm...
11 How to harness your cycle, Le'Nise Brothers
Le’Nise Brothers is a leading nutritionist & yoga teacher specialising in women’s health, hormones and the menstrual cycle. Le’Nise’s first book,
10 How to love your business finances, Rachel Harris, Accountant She
Rachel Harris is passionate about financial well-being & running values-led businesses. Rachel has created a modern, cloud‑focused accountancy & tax advisory firm fo...
9 How to build emotionally intelligent teams, Daisy Bird
Daisy Bird, founder of BIRD PR, leads with a deep belief in the power of culture, emotional intelligence & building a people-first business. After 15 years in business, Daisy is cognisant of the investment this takes as well as the invisibl...
8 How to build personal brand, Eshita Kabra-Davies, By Rotation
Eshita Kabra-Davies is the founder & CEO of By Rotation. Eshita founded the platform in 2019 to challenge the notion that ownership was not the only ...
7 How to protect your sleep, Prof Russell Foster CBE, FRSB, FMedSci, FRS
Russell Foster, Professor of Circadian Neuroscience & the Head of the Sleep and Circadian Neuroscience Institute at the University of Oxford as well as the author of
6 How to improve your mobility, Tim Blakey
In this episode, we hear from physio, Tim Blakey, creator of PRIME BODY. Born from his own health and fitness challenges and overcom...
5 How to balance work with a healthy diet with Jenna Hope
Jenna Hope, registered nutritionist and founder of Jenna Hope Nutrition helps implement beneficial nutrition strategies, through a combinatio...
4 How to manage stress with breathwork, Jamie Clements
Jamie Clements, founder of The Breath Space: using breathing techniques to overcome anxiety and panic attacks, Jamie discovered the extensive ...
3 How to avoid burnout, Nina Nesdoly
As a workplace stress and burnout prevention consultant, Nina Nesdoly, Nina shares her advice on maintaining a work/life balance, identifying stress triggers and techniques for relieving stress. <...
2 How to manage your mental health, Matt Johnson
In this episode, I’m joined by Broadcaster & Mental Health Ambassador, Matt Johnson for a grounded, practical conversation about letting go of archetypes and expectations and instead getting honest about who you are, where your patterns com...
1 How to manage imposter syndrome, Hamish Mackay-Lewis
Hamish Mackay-Lewis shares his advice on how to understand your imposter syndrome, explains why it is actually an experience rather than a syndrome and some simple things you as a founder can do t...
Trailer: 12 Days of Christmas - your guide to health & wellness this festive period
As the year draws to a close, many founders feel exhausted, overwhelmed, and stretched thin - while being told to relax, be festive, and switch off, but it isn't always possible. This trailer introduces How To Start Up’s
How to bootstrap your business, Aimee Connolly, Sculpted by Aimee
Today’s episode of How To Start Up dives into the reality of building a business from the ground up or bootstrap, so without investors, without a big marketing budget, and without a safety net. Joining us is Aimee Connolly, Founder and...
How to manage a portfolio career, The Women's Chapter, Michelle de Klerk
Today we’re joined by the brilliant Michelle Pughe-Parry de Klerk, founder of The Women’s Chapter, the UK’s first network for women in business to achieve B Corp certification.Michelle’s journey is an extraordinary example of how a passi...
How to build a purpose-led brand, Siff Haider, Arrae
In today’s episode, we’re joined by Siff Haider one part of the co-founders due behind Arrae - the wellness brand that’s redefining the supplement space with elegant, effective, natural solutions for issues like bloating, anxiety and sleep. Sin...
How to manage imposter syndrome as a founder, Ella McKay, FATSO
In today’s episode, we’re joined by Ella McKay, founder of FATSO, the unapologetically bold, brilliant and beautiful chocolate brand shaking up the confectionery world.Launched in 2022 after being dreamt up in lockdown, FATSO is on a mis...